Messaging compliance
TCPA Compliance Policy
Effective date: August 25, 2026
This policy describes the minimum standards for text messages sent using EasyText. It is part of our Terms of Service. It is not legal advice, and customers should consult qualified counsel about their campaigns and the laws that apply to them.
1. Customer responsibility
The customer is the sender and initiator of every message it directs EasyText to transmit. Customers are responsible for complying with the Telephone Consumer Protection Act (TCPA), FCC rules, the Telemarketing Sales Rule, state mini-TCPA and quiet-hour laws, do-not-call requirements, carrier rules, CTIA guidance, A2P 10DLC and toll-free verification requirements, and other laws or standards applicable to their messages. Carrier or campaign approval does not establish legal compliance.
2. Consent is required
Before sending, customers must obtain the level of consent required for the message and technology used. Marketing or telemarketing texts may require the recipient's prior express written consent. Informational texts may require prior express consent or another valid legal basis. Consent must be specific to the actual sender and program and cannot be treated as permission for unrelated brands or campaigns.
Buying, renting, scraping, appending, or otherwise acquiring a list does not establish consent. A prior business relationship, a published phone number, or a recipient's consent to another company is not by itself permission to text through EasyText.
3. Opt-in disclosures
An opt-in request must be clear and conspicuous and must not be hidden in unrelated terms. As applicable, the disclosure should identify the brand and program; describe the types and purpose of messages; state expected or variable frequency; state that message and data rates may apply; provide HELP and STOP instructions; link to the program's Terms and Privacy Policy; and state that consent is not a condition of purchase when that rule applies. Pre-checked boxes and deceptive or bundled consent are prohibited.
Illustrative disclosure: “By checking this box and submitting, you agree to receive recurring marketing text messages from [Brand] at the number provided, including messages sent using automated technology. Consent is not a condition of purchase. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for help. View Terms and Privacy Policy.”
This example must be adapted to the actual program and reviewed for applicable federal and state requirements.
4. Consent records
Customers must create and retain reliable evidence of consent, including the phone number, date and time, source URL or method, exact disclosure shown, affirmative action taken, program and brand, IP address or other available audit data, and any later revocation. Records must be produced promptly upon our request, a carrier inquiry, complaint, or legal demand. Customers must not upload or represent consent they cannot substantiate.
5. Identification and message content
Messages must accurately identify the sender and must match the registered campaign and opt-in description. Customers may not use misleading sender identities, deceptive claims, public link shorteners prohibited by carriers, or content that differs materially from carrier-registration samples. Marketing messages should include clear opt-out instructions at the frequency required by law and carrier standards.
6. Opt-outs and revocation
Recipients may revoke consent by any reasonable method. Customers must honor clear requests such as STOP, STOPALL, UNSUBSCRIBE, CANCEL, END, QUIT, or REVOKE, as well as ordinary language that reasonably communicates a desire to stop. An opt-out may not be conditioned on a fee, login, or additional information. A single confirmation message may be sent when legally permitted, but it may not include marketing content.
EasyText processes recognized inbound opt-out language into tenant-scoped suppression records and rechecks suppression before delivery. Customers must also promptly record requests received outside the platform, keep suppression lists current, and ensure all systems, vendors, campaigns, and business units honor the revocation to the extent required by law. Customers may not delete, evade, or re-import suppressed recipients without a documented new opt-in.
7. Quiet hours and frequency
Customers must send only during hours permitted in the recipient's location and must comply with any stricter state or program-specific limit. EasyText restricts ordinary campaign delivery to a conservative platform window beginning at 9:00 a.m. and ending before 8:45 p.m. in the recipient's detected local time, with additional conservative handling for unknown time zones. Platform scheduling is a safeguard, not a substitute for the customer's legal review; some jurisdictions, message types, or recipient requests may require narrower hours or lower frequency.
8. Do-not-call and reassigned numbers
Where applicable, customers must scrub against federal, state, company-specific, and internal do-not-call lists and maintain procedures for honoring those lists. Customers must use reasonable processes to detect wrong or reassigned numbers, stop messaging when notified, and avoid repeatedly sending to invalid or unengaged recipients.
9. Platform safeguards
EasyText provides features designed to support compliant programs, including consent fields, suppression lists, inbound STOP processing, quiet-hour scheduling, sender and campaign registration workflows, delivery records, and abuse monitoring. These controls may block, defer, or stop messages. Customers must not attempt to bypass them and remain responsible for legal compliance even when a platform control does not detect a problem.
10. Monitoring and enforcement
We may review campaign information, consent records, complaint and opt-out rates, content, links, and delivery patterns. We may reject campaigns; pause or terminate messaging; limit throughput; quarantine lists; require remediation or additional verification; share necessary information with carriers, registries, providers, or authorities; and recover costs or penalties caused by a customer's violation. Serious or repeated violations may result in account termination without prior notice.
11. Recipient help and complaints
To stop messages, reply STOP to the sender. For help, reply HELP or contact the business identified in the message. If a sender does not honor your request, contact us at support@easytext.io with the sending number, your receiving number, the date of the message, and a screenshot if available. We use that information to investigate and enforce our policies.
12. Contact
Compliance questions may be sent to support@easytext.io or mailed to EasyText, 6312 Fiddlers Green Circle, Suite 300, Greenwood Village, Colorado 80111, United States.